“Mom & Dad, We Need to Talk” ─ Good Morning America Airs New Series for Adult Children
We recently watched the beginning of a new series called “Mom & Dad, We Need to Talk” featured on Good Morning America (GMA). As a marketer, it’s interesting to see how many adult children are turning to GMA for advice on how to tackle difficult conversations with their aging parents, as represented by the many comments being posted online.
You can view the first two segments of the series by clicking on the links below:
· Talking to Parents About Assisted Living
· When It’s Time to Hang Up the Car Keys
What hot topics are adult children addressing with your sales associates when discussing future care options for their loved ones?
Thank you for this. These are such stigmatized topics and sharing ideas is very important to help break that stigma.